Innovative Marketing Updates
Innovative marketing ideas, updates, start-ups, case-studies, and technology aggregated from the web.
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![Hug a Vending Machine, Get a Free Coke [VIDEO]](http://mashable.com/wp-content/uploads/2012/02/125,Coca-Cola-Image-6401.jpg)
As part of its global “Open Happiness” campaign, Coca-Cola has set up a vending machine at the National University of Singapore that trades free coke beverages for hugs. The machine, which is outfitted in Coca-Cola’s signature colors and fonts, reads “hug me” in large letters on the front… -
![Facebook Buys Instagram For $1 Billion [BREAKING]](http://mashable.com/wp-content/uploads/2012/02/125,Instagram22.jpg)
Facebook has acquired photo-sharing app Instagram for approximately $1 billion in a combination of cash and shares of Facebook. Facebook CEO Mark Zuckerberg announced the acquisition in post on his Facebook Timeline Monday. The sale is expected to close later this quarter, and will bring the… -
Sephora is getting a little more digital. Today the beauty chain rolled out a completely updated website with Pinterest and Instagram integration, an updated mobile site, and officially launched a program that will bring iPads to the store’s sales counters and put iPod touch point-of-sale devic… -
Virtual Wish List ‘All I Really Want’ Brings Back the Joy of Giving
Name: All I Really Want
Quick Pitch: Make virtual wish lists on AllIReallyWant.meand receive gifts you won’t want to return.
Genius Idea: All I Really Want is an item aggregator — like a simplified Pinterest — where you can list anything from shoes, school supplies, your favorite charities, vacation packages and practically anything else.
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Travel the World With These 10 Time-Lapse Videos- Crater Lake: Day to Night
Beautiful!!!
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Facial Recognition Billboard Only Lets Women See the Full Ad
A new kind of outdoor advertisement is being tested on Oxford Street in London’s West End. The interactive advertisement uses a high-definition camera to scan pedestrians and identify their gender before showing a specific ad. The built-in system has a 90% accuracy rate in analyzing a person’s facial features and determining if they’re male or female.
The £30,000 display is set up by Plan UK, a not-for-profit organization that helps children in third-world countries. Female passersby will be shown the full 40-second video of its ‘Because I’m a Girl’ campaign that promotes sponsoring a girl to receive proper education in a developing country. Males won’t be able to see the full ad and will be directed to Plan UK’s website instead. The purpose of this was to show men “a glimpse of what it’s like to have basic choices taken away.”
The ad campaign will run for two weeks and hopes to raise quarter of a million pounds in donations during the next four months.
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Is This The Future of Touchscreen Tech? New Video Will Blow Your Mind
A Day Made of Glass 2: Unpacked. The Story Behind Corning’s Vision.
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Turn Your Facebook Timeline Into a Movie
A browser tool launched Monday transforms content from your Facebook timeline into a fast-paced movie.
In what will surely incite a roller coaster of flashbacks, Timeline Movie Maker from marketing agency Definition 6 lets you become a filmmaker with the click of a button. Definition 6 collaborated with Facebook.
After Movie Maker “parses nostalgia,” “captures your good side,” and “finds I-Remember-Whens” on your Timeline, the tool allows you to change the movie’s music and replace any image, video or check-in.
Click here to create your own one-minute cinematic experience.
